Dhamaka Shopping is a Bangladesh-based multivendor e-commerce platform designed to connect local sellers with customers through a user-friendly, reliable digital marketplace.
Industry
B2B Services / E-commerce
Scope
Website and Mobile app
Duration
16 weeks
My role
UX/UI Designer, Graphic Designer
Project Objective
The main goal was to design a visually engaging and user-friendly interface while building a consistent brand identity that communicates trust, convenience, and excitement in online shopping.
Impact
The design work helped establish a strong digital presence for Dhamaka Shopping, creating a user-centric interface paired with a recognizable brand identity. The cohesive design approach enhanced user engagement and contributed to the platform’s successful early adoption.
Design process
My approach to the Dhamaka Shopping project followed a structured and collaborative design process, ensuring both the user interface and brand visuals aligned with the platform’s goals.
My Contributions
In this project, I worked across both the digital interface and branding materials to ensure a cohesive experience:
User-Side Design Plan Structure
For the Dhamaka Shopping platform, I designed a seamless user journey covering product browsing, selection, cart management, checkout, and payment. The focus was on clean UI, intuitive navigation, responsive design, and consistent branding to ensure a smooth shopping experience from landing to order confirmation.
UI Design
For the Dhamaka Shopping project, I crafted a user interface that is clean, intuitive, and optimized for both desktop and mobile devices. The design focused on easy navigation, organized product listings, and a clutter-free layout to enhance user engagement. I maintained consistency in typography, spacing, and iconography while ensuring the UI aligns with the brand identity to create a seamless and visually appealing shopping experience.
Color spectrum
Desktop View
Font
Mobile View
Icon Design
I designed a custom set of icons tailored to enhance usability and visual clarity across the site. Each icon was created to be simple, recognizable, and consistent with the overall UI style, ensuring users could easily understand functions and actions at a glance. The icons contributed to a more intuitive navigation experience while reinforcing brand consistency.
