The basic concept of this project was to create a distinctive logo and packaging design for "Nawabi", a frozen food brand, that combines cultural elegance with modern appeal to build a strong and recognizable brand identity.
Industry
Food & Beverage (Frozen Food)
Scope
Logo design & brand identity development, Packaging design
Duration
3 Weeks
Role & Responsibilities
As the Graphic Designer, I was responsible for creating a distinctive and culturally inspired logo that reflects the “Nawabi” heritage and premium quality of the product. Additionally, I designed packaging that blends traditional aesthetics with a modern retail appeal, ensuring it stands out on shelves while maintaining brand consistency.
Outcome
The project delivered a cohesive visual identity and packaging system that elevated the brand’s presence in the competitive spice market, enhancing both recognition and customer appeal.
